Privacy policy
Last updated: 1 September 2025
1. Summary
We value your privacy. This policy explains what data we collect, why we collect it, how it is used, and your rights under GDPR.
2. Data we collect
- Contact and order details: name, email, address, phone number, order history.
- Payment information: handled by payment providers (e.g., Klarna). We never store full card details.
- Technical information: IP address, device/browser information, cookies.
3. How we use the data
- To process and deliver your order.
- For customer service and support.
- To comply with legal obligations (e.g., accounting).
- For marketing, where consent has been given.
4. Sharing of data
We only share your data with trusted service providers such as Shopify, payment providers (e.g., Klarna), and shipping companies. We never sell your data.
5. Your rights
- Right to access and correct your data.
- Right to request erasure of your data.
- Right to object to processing or withdraw consent.
- Right to lodge a complaint with the Swedish Authority for Privacy Protection (IMY) or another relevant supervisory authority within the EU/EEA.
6. Klarna
In order to offer Klarna’s payment methods, at checkout we may transfer your personal data in the form of contact and order details to Klarna, so that Klarna can assess whether you qualify for their payment methods and tailor them for you. Your personal data will be processed in accordance with Klarna’s privacy notice.
7. Cookies
We use cookies for functionality, analytics, and marketing. You can manage cookies in your browser settings or via the cookie banner on the Website.
8. Contact
Urban Army ABsupport@urbanarmy.se
Döbelnsgatan 6, 111 40 Stockholm, Sweden
Company registration number: 559541-3120